The Real Growth podcast
A series of podcasts to keep you on the cutting edge of digital marketing in financial services.
Managing the Cost of Cloud Computing
At Kurtosys, we talk a lot about the benefits of cloud computing and what it means for our clients to use private, public, or a blend
4 Tactics to Help Personalize Your Fund Marketing
In 2014, Coca-Cola globally launched the “Share a Coke” campaign after seeing Australian sales rise as a direct result of its efforts in 2011. If
5 Effective Web Design Trends for Investment Management Websites
We’ve blogged before about how financial services, particularly asset management, is behind the curve in terms of web design and user experience. But things are
[Video] Asset Management Must Change to Meet Customer Needs
Lately, I’ve been referring to video over text to consume my usual dosage of news and insights. During my daily hunt to find current content
8 Ways to Give Your Asset Management Blog an Edge
We know it’s easy to overlook the “little things”, but as mentioned in a recent post about micro UX, the smallest detail and function can make
10 Asset Managers That Use Micro UX to Enhance Website Experience
Every product and every service has a user experience. Think of the last time that a service you use regularly, like your bank’s website, did
Recommended Content: A Cutting-Edge Technique to Improve Fund Marketing [Series]
The range of digital marketing tools we have at our disposal is getting bigger every year. But sometimes it’s hard to keep up with the
Kurtosys' Survey of Asset Management Marketers Reveals Industry Best Practices
Respondents prioritize content-rich websites as key to high-quality investor experiences New York, NY – July 27, 2015 – Kurtosys, a leading global financial technology firm that creates
Optimization & User Tracking: A Cutting-Edge Technique to Improve Fund Marketing [Series]
The range of digital marketing tools we have at our disposal is getting bigger every year. But sometimes it’s hard to keep up with the